I played a crucial role in the launch of our first consumer-facing product. I managed all marketing elements of the product launch process under a strict time deadline resulting in 5,363 downloads of our product in three months.
Brainstormed, developed and created the brand for the product
Create the logo and app icon
Developed messaging for the product
Created branding guidelines
Incorporated the new brand into our overarching company brand and suite of products
Worked with a web developer to create a website
Through wordpress
Developed a website for the product and establishing an easy way for users to be onboarded
Layout of website
Graphics on website
SEO
Media Reach
3,473 subscribers
5,363 downloads
168 followers Twitter
4,334 views per week